The Cadillac Escala concept car served as a bold preview of the brand’s future design direction—an evolution of its long-standing Art and Science design philosophy. More refined and expansive in its expression, the Escala introduced a new design language rooted in elegance, innovation, and elevated craftsmanship.
Its name—Escala, derived from the Spanish word for "scale"—was revealed just one day before its public debut. It reflects the vehicle’s grand proportions, built on an elongated version of the Omega platform originally developed for the Cadillac CT6, signaling a shift toward more sophisticated, spacious luxury.
I was one of three textile designers selected to help redefine Cadillac’s interior design standards for this groundbreaking concept. Our mission was to craft a material narrative that pushed the boundaries of traditional automotive interiors. We explored beyond production limitations, developing innovative textiles and sourcing advanced materials that embodied a new level of modern luxury. This project was not only about aesthetics—it was about setting the tone for the next generation of Cadillac interiors, where form, feel, and forward-thinking design converge.
The Escala's visionary design and material innovation laid the groundwork for the Cadillac Celestiq, the brand's ultra-luxury, hand-built electric flagship. Introduced in 2024, the Celestiq embodies the design ethos first showcased by the Escala, featuring a sleek silhouette, advanced materials, and cutting-edge technology. Each Celestiq is meticulously crafted at GM's Global Technical Center in Warren, Michigan, offering unparalleled customization options and setting a new standard for luxury electric vehicles .
I was one of three textile designers tasked with elevating luxury standards. Our responsibilities included developing a new design language and sourcing innovative materials that went beyond our existing production capabilities.